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Role of personality characteristics and dining-out atmospherics in the development of taste complexity attitude

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posted on 2023-11-03, 01:27 authored by Vipada Charoensuk
Restaurateurs need to understand of how an individual’s personality characteristics impact on their attitude to taste complexity in dining-out atmospherics. Agreeableness and Conscientiousness personality characteristics are most likely to have a strongly developed Taste Complexity Attitude. The meal appearance and textural variety of the food are important for customers.

History

Location

Central Queensland University

Additional Rights

I hereby grant to Central Queensland University or its agents the right to archive and to make available my thesis or dissertation in whole or in part through Central Queensland University’s Institutional Repository, ACQUIRE, in all forms of media, now or hereafter known. I retain all copyright, including the right to use future works (such as articles or books), all or part of this thesis or dissertation.

Open Access

  • Yes

Era Eligible

  • No

Supervisor

Dr Kylie Radel ; Dr Olav Titus Muurlink ; Dr Leonce Allison Newby

Thesis Type

  • Master's by Research Thesis

Thesis Format

  • Traditional