Design and production of a multimedia training package: Business development through innovation

This report supports submission of business related training resource packages (see Attachments 1 & 2) for assessment of a Professional Practicum. The report provides information on the production process and details educational concepts and justifications used during resource package development.

The "Business Development Through Innovation" project was conceived and designed by the author and the resource package subsequently developed by the author's production company. The project objective is to disseminate information about the philosophy of innovation and specifically to facilitate the application of a number of lessons learned from case studies of successful Australian small and medium enterprises (SME).

The project involved the design and development of a training package targeted at Australian SME and micro businesses. The package may be used privately by business operators and is also used as the primary reference resource in a range of business development workshops.