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The rise and fall of MasterChef magazine : an object biography

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journal contribution
posted on 06.12.2017, 00:00 by Donna Brien
One of the most high-profile recent entrants into the competitive and lucrative field of Australian special interest magazines was MasterChef magazine, which ran from May 2010 until November 2012. MasterChef magazine was a component of a self-referential group of media products that spun off the eponymously-named television series in Australia which, premiering in 2009, itself developed from a suite of British television programs and associated media that has been expanding and morphing since 1990. This article presents a biographical history of MasterChef magazine, focusing on an account of the magazine’s genesis, development, growth and demise. It offers a preliminary survey of its covers, content and writers, and begins to outline its relationship to a range of other MasterChef related media, with particular reference to other publications. It also describes the role MasterChef magazine plays in the highly branded contemporary culinary media environment and suggests areas for future research.

Funding

Category 2 - Other Public Sector Grants Category

History

Volume

18

Issue

1

Start Page

1

End Page

22

Number of Pages

22

ISSN

1327-9556

Location

Canberra, ACT

Publisher

Australasian Association of Writing Programs

Language

en-aus

Peer Reviewed

Yes

Open Access

No

External Author Affiliations

Learning and Teaching Education Research Centre (LTERC); School of Education and the Arts (2013- );

Era Eligible

Yes

Journal

Text.

Exports