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The Insights of marketing

journal contribution
posted on 2017-12-06, 00:00 authored by Parves Sultan
This study has been designed for the Marketing students and practitioners. Prior to submit this article for review and publication, the core concepts (i.e. letter wise definition) of this article was submitted to the famous writer Philip Kotler. His reply e-mail encouraged me to developed this article.

Funding

Category 1 - Australian Competitive Grants (this includes ARC, NHMRC)

History

Volume

1

Issue

1

Start Page

35

End Page

43

Number of Pages

9

ISSN

1815-3267

Location

Bangladesh

Publisher

Southeast University

Language

en-aus

Peer Reviewed

  • Yes

Open Access

  • No

External Author Affiliations

Faculty of Business and Informatics; Southeast University (Bangladesh);

Era Eligible

  • Yes

Journal

Journal of business studies.