What does it mean to be a mentor? Is there a common understanding or can a mentor be defined according to the context mentoring acts occur in? This issue of the M/C journal explores these questions in light of the societal and cultural context we live in today. The modern world is being transformed by complex and changing societal and cultural aspects, thus mentoring is an evolving notion (Bearman et al.). However mentorship is something that many people experience in their lives and accordingly it can be considered as a transformative phenomenon worthy of ongoing consideration.