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Big hits on the small screen: An evaluation of concussion-related videos on YouTube

journal contribution
posted on 15.08.2018, 00:00 by D Williams, SJ Sullivan, Anthony Schneiders, OH Ahmed, H Lee, AP Balasundaram, PR McCrory
Background: YouTube is one of the largest social networking websites, allowing users to upload and view video content that provides entertainment and conveys many messages, including those related to health conditions, such as concussion. However, little is known about the content of videos relating to concussion. Objective: To identify and classify the content of concussion-related videos available on YouTube. Study design: An observational study using content analysis. Methods: YouTube's video database was systematically searched using 10 search terms selected from MeSH and Google Adwords. The 100 videos with the largest view counts were chosen from the identified videos. These videos and their accompanying text were analysed for purpose, source and description of content by a panel of assessors who classified them into data-driven thematic categories. Results: 434 videos met the inclusion criteria and the 100 videos with the largest view counts were chosen. The most common categories of the videos were the depiction of a sporting injury (37%) and news reports (25%). News and media organisations were the predominant source (51%) of concussion-related videos on YouTube, with very few being uploaded by professional or academic organisations. The median number of views per video was 26 191. Conclusions: Although a wide range of concussion-related videos were identified, there is a need for healthcare and educational organisations to explore YouTube as a medium for the dissemination of qualitycontrolled information on sports concussion.

Funding

Other

History

Volume

48

Issue

2

Start Page

107

End Page

111

Number of Pages

5

eISSN

1473-0480

ISSN

0306-3674

Peer Reviewed

Yes

Open Access

Yes

Acceptance Date

16/01/2013

External Author Affiliations

University of Otago, Dunedin, New Zealand; University of Melbourne; Monash University

Era Eligible

Yes

Journal

British Journal of Sports Medicine

Usage metrics

CQUniversity

Categories

Exports