cqu_896+DS1+DS1.3.pdf (101.09 kB)
Download fileStrategic management of quality in health care
conference contribution
posted on 2017-12-06, 00:00 authored by B Perrott, R HughesThe considerable interest in quality management has filtered through to health care organisations. Although well accepted as an operational improvement tool, the role of quality in strategic management and marketing is less clear. Qualitative research was undertaken within one of Australia’s largest private health care providers for the purpose of exploring the role that quality management plays in its operations. Interviews revealed that the organisations major emphasis on continuous quality management had yielded significant strategic results since its inception. Notwithstanding the benefits realised to date, there was a perceived need to continuously evaluate quality management against objective criteria and to better integrate the process with mainstream strategic management activities of the organisation
Funding
Category 1 - Australian Competitive Grants (this includes ARC, NHMRC)
History
Editor
Kennedy J; Di Milia VParent Title
Proceedings of the 20th ANZAM Conference [electronic resource] : Management : pragmatism, philosophy, prioritiesStart Page
1End Page
11Number of Pages
11Start Date
2006-01-01ISBN-10
1921047348Location
Yeppoon, Qld.Publisher
Australian and New Zealand Academy of ManagementPlace of Publication
Lindfield, NSWPeer Reviewed
- Yes
Open Access
- No
External Author Affiliations
International conference; School of Marketing; University of Canberra;Era Eligible
- No