cqu_896+DS1+DS1.3.pdf (101.09 kB)
Download file

Strategic management of quality in health care

Download (101.09 kB)
conference contribution
posted on 06.12.2017, 00:00 authored by B Perrott, R Hughes
The considerable interest in quality management has filtered through to health care organisations. Although well accepted as an operational improvement tool, the role of quality in strategic management and marketing is less clear. Qualitative research was undertaken within one of Australia’s largest private health care providers for the purpose of exploring the role that quality management plays in its operations. Interviews revealed that the organisations major emphasis on continuous quality management had yielded significant strategic results since its inception. Notwithstanding the benefits realised to date, there was a perceived need to continuously evaluate quality management against objective criteria and to better integrate the process with mainstream strategic management activities of the organisation

Funding

Category 1 - Australian Competitive Grants (this includes ARC, NHMRC)

History

Editor

Kennedy J; Di Milia V

Parent Title

Proceedings of the 20th ANZAM Conference [electronic resource] : Management : pragmatism, philosophy, priorities

Start Page

1

End Page

11

Number of Pages

11

Start Date

01/01/2006

ISBN-10

1921047348

Location

Yeppoon, Qld.

Publisher

Australian and New Zealand Academy of Management

Place of Publication

Lindfield, NSW

Peer Reviewed

Yes

Open Access

No

External Author Affiliations

International conference; School of Marketing; University of Canberra;

Era Eligible

No

Name of Conference

Australian and New Zealand Academy of Management. International conference