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Relational capabilities that determine supply chain relationships

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conference contribution
posted on 2017-12-06, 00:00 authored by Mario Ferrer, Philip Bretherton
The purpose of this paper is to gain a better understanding of the types of relationships that exist along the supply chain and the capabilities that are needed to manage them effectively.This is exploratory research using quantitative data gathered by using a self-administered questionnaire, with the Australian road freight industry as the context. Three factors were identified as having significant influence on relationships: sharing, power and interdependency. When these factors are correlated to the types of relationship, managerial implications can be identified. The more road freight businesses place importance on power, the less they will collaborate. The greater the importance of sharing and interdependency, the greater is the likelihood of arm’s length relationships.

History

Parent Title

Putting marketing in its place : proceedings of the Academy of Marketing Annual Conference 2009, Leeds, U.K., 7-9 July 2009.

Start Page

1

End Page

11

Number of Pages

11

Start Date

2009-01-01

ISBN-13

9780956009968

Location

Leeds, UK

Publisher

Academy of Marketing

Place of Publication

Leeds, UK

Peer Reviewed

  • Yes

Open Access

  • No

External Author Affiliations

Charles Darwin University; Faculty of Business and Informatics; TBA Research Institute;

Era Eligible

  • Yes

Name of Conference

Academy of Marketing. Conference

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