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Idle resources : towards a conceptual framework

conference contribution
posted on 06.12.2017, 00:00 authored by P Shingi, L Leng
The concept and importance of idle capacity has undergone significant changes since the beginning of twentieth century. Idle capacity as a measure of productive inefficiency, the notion which dominated the field for six decades, has given way to notions of idle capacity as a measure of sales and marketing inefficiency. Renewed interest in the subject is the result of turbulent times associated with globalization processes, which are prompting managers to eliminate non-value added activities. This paper reviews emerging conceptions of idle capacity in providing goods and services, and develops a conceptual framework to focus on generalizable contributors to idle capacity. Following on, the paper also explores the strategic role that idle capacity can play to build customer relationships and loyalty.

Funding

Category 1 - Australian Competitive Grants (this includes ARC, NHMRC)

History

Editor

Kennedy J; Di Milia V

Parent Title

Proceedings of the 20th ANZAM Conference [electronic resource] : Management : pragmatism, philosophy, priorities

Start Page

1

End Page

11

Number of Pages

11

Start Date

01/01/2006

ISBN-10

1921047348

Location

Yeppoon, Qld.

Publisher

Australian and New Zealand Academy of Management

Place of Publication

Lindfield, NSW

Peer Reviewed

Yes

Open Access

No

Era Eligible

No

Name of Conference

Australian and New Zealand Academy of Management. International conference

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