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Catering the needs of Gen Y from overseas in Australian university
conference contributionposted on 06.12.2017, 00:00 by Molly YangMolly Yang
This paper focuses on the particular cultural diversity issues experienced by Gen Y from overseas, studying in Australian universities. The authors interviewed 8 postgraduate international students from Gen Y group on their study experience and examined the existing support mechanism provided by universities in Australia. This research also compared GenY’s specific needs and the general supply of study support provided by universities. The research found there is imbalance between needs and supply. Gen Y either is unaware of such old fashioned support, or reluctant to access the services in the way prescribed by the university. Gen Y felt the support provided is unattractive or unappealing for them to access; the delivery method of such support does not match what Gen Y preferred. The authors recommend: More up to date platform for communication between the University staff and Gen Ys; More consultation with Gen Y and draw their input in the process of design and delivering of such support; University is to upgrade facilities to accommodate the needs of Gen Y and to be perceived as COOL for Gen Y communication styles.