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Are you being served ? : exploring the role of customers as employees in the digital world

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conference contribution
posted on 06.12.2017, 00:00 by David Oliver, N Farag, C Romm Livermore
This paper describes research in progress to identify and classify the dimensions of self-service activity enabled through the Internet. It pursues the notion that this process involves turning customers into employees of the organizations from which the service is being obtained.

Funding

Category 1 - Australian Competitive Grants (this includes ARC, NHMRC)

History

Parent Title

Proceedings of the CollECTeR Europe 2005 Conference : Collaborative Business, June 12-13 2005, Furtwangen University, Germany.

Start Page

1

End Page

9

Number of Pages

9

Start Date

01/01/2005

Location

Furtwangen, Germany

Publisher

Furtwangen University

Place of Publication

Furtwangen, Germany

Peer Reviewed

Yes

Open Access

No

External Author Affiliations

Faculty of Business and Informatics; TBA Research Institute; Wayne State University;

Era Eligible

Yes

Name of Conference

Collaborative Electronic Commerce Technology and Research. Conference

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