posted on 2023-11-07, 02:02authored byMingxuan Wu, Ergun GideErgun Gide, Rod Jewell
Electronic commerce (e-commerce) is not a new concept, but it has had increasing and unpredictable developments [1]. The fact is that the number of small to medium enterprises (SMEs) adopting e-commerce has increased significantly in recent years. It has been proved that successful e-commerce/IS use can create net benefits concerning financial and operational performance for SMEs, even in developing countries [2]. A significant number of SMEs have, however, failed in adopting e-commerce while many businesses are not satisfied with their e-commerce systems. The research stated, therefore, that quantifying the value contribution of e-commerce has become an issue for managers seeking to justify the enormous expenditures involved in new IT investment [3]